It's a new week of #BandofHeroes, where we love to celebrate positive news from our partners in response to the on-going Coronavirus Pandemic. During the past weeks it has been inspiring to see how every brand has reacted to COVID-19, showing us that you don’t need big gestures to make a real difference and be a hero. Up next, a Canadian brand that never fails to provide the best comfort food; Harvey's, powered on FlipGive by The Ultimate Dining Card. Read about the latest action being taken by the company to help.
Harvey’s partners up with Bauer to keep Canadians apart
You already know this, there is nothing that we love more than great players teaming up together to make amazing things happen. While dining rooms remain closed, Harvey’s will continue providing d food to your family through their drive-thrus with a rather unusual and creative experience. Harvey's and Bauer, the hockey gear manufacturer, have come up with a new cashout system in order to create more physical distance between guests and associates. Costumers ordering at Harvey’s drive-thrus will now pay on a payment machine attached to the end of a Bauer hockey stick.
"We're all one team in combating COVID-19 and in helping to keep one another as safe as possible during this pandemic," said Mary-Kay Messier, VP of Global Marketing, Bauer Hockey. "We all wish our BAUER sticks could be used to snipe bar down right now, but until hockey re-starts we're glad to put our sticks to good use helping to protect Harvey's Associates and customers across Canada."
Read more here.
Drive-thrus to help feed Canadians in need
Harvey’s will also donate a portion of the proceeds of all drive-thru sales to Food Banks Canada to further their efforts to support Canadians communities who need help during this challenging time.
"Only in Canada, would we use our iconic hockey sticks to ensure everyone stays safe at a physical distance while buying their Harvey's burgers," said David Colebrook, Chief Operating Officer, Harvey's Canada. "It's a creative and fun solution to a challenging issue. And it ensures we can keep feeding Canadians through our restaurants and food banks." said David Colebrook, Chief Operating Officer, Harvey's Canada.
Read more here.
These are only a few new initiatives that The Ultimate Dining Card is doing to respond to communities they serve during this time. To date, The Ultimate Dining Card has also given over $286,041.20 to local youth sports teams in North America through FlipGive.