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Band of Heroes: Under Armour supporting communities to address coronavirus

Apr 02 2020

It's a new week of #BandofHeroes, where we celebrate great news from our partners in response to the on-going Coronavirus Pandemic.

FlipGive is a free team funding app that makes raising money a breeze. Teams earn cash back for buying the things they already need. Get paid whenever you shop, dine out, book hotels or activities.

In the midst of the world's current events, it’s important to celebrate good news. After all, we are all on the same team, and nothing makes us prouder than seeing our partner Under Armour stepping up to respond to the needs of local communities like yours. Read on for 3 ways the UA you love is lending a hand.

Donating $1 Million to Feeding America 

Under Armour is donating $1 million to Feeding America to support hunger relief efforts as a result of current school closures and quarantines. The company is lending support to ensure students and their families who are impacted by current, and potentially extended, disruptions have the meals they need by partnering with Feeding America and local food banks. The donation efforts will be focused on reaching the cities where our teammates live and work, including Baltimore, Maryland; San Francisco and Rialto, California; Nashville, Tennessee; Austin, Texas; and Portland, Oregon.

Read the full story here.

Under Armour Volunteers Develop No-Sew Mask to support medical systems 

When local medical providers expressed their need for more masks, gowns and supply kits, Under Armour didn’t hesitate to get to work. The brand has begun to manufacture and assemble face masks, face shields and specially equipped fanny packs, and is also exploring fabricating hospital gowns for the statewide medical system to support the University of Maryland Medical System’s 28,000 health care providers and staff. The brand will also begin providing face masks to LifeBridge, a regional health care organization based in Baltimore. Additionally, Under Armour is currently discussing the needs for supplies with Johns Hopkins Medicine, MedStar and other local medical institutions.

Read the full story here.

The “Healthy at Home” Fitness Challenge 

Are you struggling to exercice at home? On March 23, Under Armour launched their 30-day “Healthy at Home fitness” challenge on Under Armour's MyFitnessPal and MapMyRun platforms, to help individuals and families at home stay healthy and physically active at home. When users join the challenge, the company donate up to $1 million in combination of monetary donation and product to support Good Sports’ efforts to ensure youth sport leagues have necessary equipment, footwear and apparel. To join the challenge on MyFitnessPal, users must access through the MFP app on their smartphones. For more, visit the sign up pages here and here.

Read more about the challenge here

These are only a few new initiatives that Under Armour is doing to respond to communities they serve during this time. To date, Under Armour has also given over $700,000 to local youth sports teams in North America through FlipGive.

Sports Are Expensive.
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